The Convertway X Nector Integration: Boosting eCommerce Retention and Loyalty with WhatsApp

What is Nector?

Nector is a loyalty and rewards platform infused with AI, which can be used to improve ecommerce retention. It improves the overall shopping journey for your loyal customers with the help of rewards points, loyalty and referral programs. Here’s how Nector helps improve the overall customer retention strategy for ecommerce companies:  

1. Loyalty Programs: Nector allows ecommerce businesses to run seamless loyalty programs that reward customer loyalty, fostering deeper engagement and improving customer satisfaction.
2. Referral System: Customers can effortlessly earn points by referring friends and family to your online store, helping brands acquire new customers with ease.
3. Review Collection: Nector encourages customers to provide reviews, either in writing or by posting images, strengthening customer relationships and building a community of satisfied shoppers.

Having software like Nector helps businesses in meeting changing customer needs effectively. Overall, investing in loyalty software is a strategic move to ensure long-term success by enhancing customer loyalty, engagement, and profitability.

How does The ConvertWay X Nector Integration work?

The integration of Nector with ConvertWay focuses on improving customer engagement and driving repeat purchases for ecommerce & D2C businesses.

Here’s how it works: Nector rewards customers with loyalty points and coins for buying products, which they can redeem on future purchases. Also, Nector incentivizes customers to refer brands to their friends and family and provide reviews in either writing or posting images. The ConvertWay complements this by informing customers about these incentives by leveraging WhatsApp marketing.

Benefits of The Convert Way and Nector integration:

1. Retargeting Customers: Ecommerce businesses can easily retarget customers by providing rewards and sending notifications of reward points via WhatsApp. This not only increases your revenue but also maximizes your customer LTV and ecommerce retention metrics.

2. Reducing Customer Acquisition Costs (CAC): This integration helps brands reduce CAC by running referral campaigns through WhatsApp, where existing customers refer brands to their network. 

3. Collecting Reviews: Use WhatsApp to collect reviews for your brand, either via testimonials or images, improving your products and customer satisfaction.

This integration ultimately drives sales, strengthens customer relationships, and enhances overall Whatsapp marketing ROI.

How to integrate?

Follow the below-mentioned steps to successfully integrate Nector with The Convertway app:

Step 1: To begin the integration login to your Nector.io account and go to Integrations.

Click on WhatsApp Marketing under Integrations, find, and click on Convertway.

Now click on Configure.

Enable the integration status.

Update your Account ID and API Key by adding your store URL under Shop Name and the License Key (found in Convertway: Settings > Profile > License Key.

Step 2: Creating Events in Nector

In Nector, go to Communication > Events > Status and enable the events for the integration.

Now go to Send Events and click the (+) to add an event.

In the Send Event pop-up, use the Nector Event drop-down menu to select the desired event for which you want to notify customer using Convertway.

Under Send event to, select Convertway (Active).

You can see the event you sent in the Events Table.

Step 3: Enabling Integration

Return to the Convertway Panel, go to Integrations > Nector.

Now Enable the Integration.

Step 3: Selecting Templates

Enable the WhatsApp notifications for events you created in the Nector panel under Notify.

Now select a template from the preset WhatsApp templates

Elevate your customer experience with Nector's top-tier Review, Referral, and Loyalty programs, and supercharge engagement with Convertway's personalized WhatsApp and SMS messages. Integrate now

Now your integration has been successfully completed and you can easily drive repeat purchases using referrals, loyalty programs, reviews and testimonials

Integrating Nector with The ConvertWay marks a significant leap in enhancing ecommerce customer retention, fostering loyalty, and maximizing marketing effectiveness.  

By leveraging Nector's rewards system and ConvertWay's WhatsApp marketing tools, businesses can effectively retain customers, encourage advocacy, and drive sales. This strategic integration not only strengthens customer relationships through personalized incentives but also streamlines marketing efforts to deliver a higher return on investment. 

As ecommerce businesses continue to adapt and grow, this integrated approach proves essential in transforming your ecommerce retention game. Connect with us to increase ecommerce sales and strengthen your customer relationships today!