How to Increase Subscribers with Spin to Win Gamification Pop-ups on Your Ecommerce Website

In the crowded world of online marketing, ecommerce businesses are constantly looking for creative ways to capture their audience’s attention. 

One popular and engaging tactic that has gained attention is the "spin-to-win wheel pop-up." 

This fun, interactive gamification tool offers a playful way to attract website visitors and reward them with tempting incentives. But what exactly is a spin-to-win wheel pop-up, and how does it work?

Whenever you visit an online ecommerce site, generally, you will find a vibrant and eye-catching wheel appearing on your screen with the promise of an exciting reward. 

To participate, the website visitor typically needs to perform a simple action, of filling up their details like name, email or phone number in a form. Once the website visitor has filled out the opt-in forms, the spin the wheel widget hooks them and lands them a coupon code containing discounts, free samples, special offers like B1G1 or other rewards. 

These spinning widgets appearing on ecommerce websites are gamification based subscriber tools known as spin to win. A spin-to-win wheel opt in tool is an interactive marketing tool commonly used on ecommerce websites. It is one of the best pop-ups for ecommerce brands to grow their audience or subscriber base. 

The spin-to-win wheel pop-up is designed to gamify the user experience, making it more engaging and fun while at the same time helping with your list building. This makes these ecommerce pop-ups a go-to marketing tool and an important part of the brand's marketing strategies. 

So let’s take a look at these spin-to-win pop-ups and learn how to add them to your ecommerce or D2C website. 

How to Create Spin-to-Win Pop-Up for Your Ecommerce Website with The Convertway

The Convertway makes it easy to create a spin-to-win pop-up tailored to your eCommerce needs. Here's a step-by-step guide:

Step 1: Set Up Your Subscriber List

  • Go to Subscribers & Opt-in > Lists and create a new subscriber list where subscriber names, number, email and other data will be stored.

Step 2: Create Your Spin-to-Win Pop-Up

  • Navigate to Subscriber Tools and select Spin to Win.
  • Enter a form name and choose the list you created for storing subscriber data.

Step 3: Configure the Spin-to-Win Pop-Up on Website

  • Adjust the wheel alignment, and number of slices, and label each slice with the rewards of your choice.
  • Assign coupon codes for each reward and save your settings.

Step 4: Design Your Ecommerce Pop-Up

  • Customize the colors, background, close button, and text to align with your brand.
  • Modify the input box and CTA button to enhance user experience.

Step 5: Configure the Success (Reward) Window

  • Edit the success window that appears after a visitor wins a reward.
  • Customize headings, subheadings, and CTA buttons to match your branding.

Step 6: Configure the Success (No Reward) Window

  • Adjust the settings for when a visitor doesn’t win a reward.

Step 7: Adjust the Pop-up Behavior

  • Set display frequency, pop-up delay, and close actions for optimal timing.

Step 8: Publish and Test

  • Publish your spin-to-win subscriber tool and monitor its performance on the website. Ensure that the pop-up is mobile-friendly and refine the design based on user interactions to maximize engagement.

Why should you be adding the spin-to-win wheel pop-up on your E-commerce website?

Adding a spin-to-win wheel pop-up in ecommerce website can be a game-changer for engaging visitors and boosting your marketing efforts. Here’s why incorporating this fun and interactive feature can be so beneficial:

Benefits of Adding a Spin-to-Win Wheel Pop-Up to Your eCommerce Website:

1. Boosts Engagement: The spin-to-win wheel captures visitors' attention and keeps them on your site longer. Its interactive nature encourages users to stay and explore your content.

2. Increases Sign-Ups: Offering a reward for spinning the wheel motivates visitors to fill in the form and join your email, SMS or WhatsApp list. This helps you grow your audience and build a stronger subscriber list.

3. Encourages Action: The chance to win a prize can prompt users to take desired actions, such as making a purchase or sharing your content on social media. This helps drive conversions and expand your reach.

4. Enhances User Experience: The fun and playful element of spinning the wheel adds a positive and memorable experience for users. This can make your website stand out and keep visitors coming back.

5. Collect Valuable Data: By tracking who spins the wheel and their responses, you can gain insights into user preferences and behaviors as it is first-party data. This information helps you tailor your marketing strategies and improve your offerings.

By leveraging the engaging and interactive feature of a spin-to-win wheel pop-up, you can create a more dynamic and effective online presence.

Wrapping Up

Incorporating a spin-to-win wheel pop-up into your e-commerce website is a powerful strategy to boost user engagement and drive marketing success. This interactive tool not only captures attention with its vibrant and playful design but also offers multiple benefits.

By encouraging website visitors to fill in their personal information, you can easily get first party data, significantly increase sign-ups and grow your potential buyer list. The excitement of spinning the wheel prompts users to take desired actions, whether it's making a purchase or sharing your site, which in turn helps expand your reach. 

Additionally, the engaging experience enhances user satisfaction, making your site more memorable. Lastly, the data collected from wheel interactions provides valuable insights into user preferences and behaviors, allowing you to refine your marketing strategies.

Overall, a spin-to-win wheel pop-up is an effective way to create a dynamic and engaging online presence, turning casual website visitors into loyal customers. 

The Convertway is your ultimate app for subscriber growth tool to captivate website visitors and effortlessly grow your SMS and WhatsApp lists. With our intuitive subscriber management platform, you can seamlessly integrate features like spin-to-win gamification tools that turn casual browsers into engaged customers. 

By offering interactive and rewarding experiences, The Convertway ensures your visitors not only stay longer but also complete the buying cycle by making repeat purchases leading to increased sales, customer retention and loyalty.

Additionallly, The Convertway also simplifies campaigns and audience management with the help of its smart segmentation abilities. So are you ready to transform your ecommerce website into a sales-generating engine? Get started today!